If you're running a social media page or profile, coming up with fresh ideas month after month isn’t always easy.
When you first start out, you may have hundreds of ideas that you can get to work on, but these will eventually run out and you'll have to think of more.
Constantly having a bank of ideas is great for your marketing productivity, so you’re never left wondering what to write. Here are a few tips to get you going…
Ask other people
Ask your friends, your family, or your current page followers. You can get talking to anybody about the page or group you're running and see what they have to say. Or just see what comes up in conversation when you talk about your niche topic. Even if you don't use their exact ideas, it's a good way to pick up some new thoughts and concepts.
Create a big list
Sit down and create a huge list of everything you can possibly think of that relates to your page, profile, or group. If you're running a group on furniture, you can write about decorating many different venues, such as wedding halls and churches, family homes and retirement homes, businesses and offices, shops and stores, and everything in between.
You can write about furnishing a place for the first time or buying new items. Give your readers ideas about how to do things, when to do things and what they can buy to do certain things. And don’t forget to start with the very basics, too. Even things that sound simple to you might be useful for readers who are complete beginners to your niche.
Read other social media pages, groups, or profiles
You should never copy content from others, but it's a great way to get some more ideas. General ideas cannot be copyrighted, so unless you're taking something word for word or using somebody else's photographs, you don't need to give anybody credit. You might not only get ideas about what to write about, but you could pick up some tips about how to structure your posts, how to make them more friendly or how to design the post to make it easier to read.
Use books and magazines
Books and magazines are great sources of post ideas. As with the previous tip, make sure you don’t copy anything – simply use the books and magazines as inspiration. Sometimes all it takes is scanning a table of contents to get the juices flowing. Magazines are also great for figuring out what’s popular right now in your niche.
And there you have it! 4 easy ways to come up with more content for your fans, followers, and group members. Remember content is king, so don't skimp on what you are offering your viewers!