How to Boost Engagement on Social Media for Small Business Owners

How to Boost Engagement on Social Media for Small Business Owners

In today's digital landscape, engagement on social media is crucial for small businesses to get noticed and build a following. But with so many competitors flooding the space, getting engagement is easier said than done. In this post, we'll discuss the top reasons for low engagement and how small business owners can overcome them with Socially Inclined's MVP posting strategy.

The Challenge of Low Engagement

One of the main reasons for low engagement on social media is posting too much about one type of thing. People get tired of seeing repetitive content and will ultimately tune out. It's important for small business owners to find a way to share their expertise while still being magnetic and interesting to followers. 

Socially Inclined's MVP Posting Strategy

Socially Inclined offers a proprietary "MVP posting strategy" to help small business owners maximize engagement on social media. MVP stands for Motivational, Visibility-Boosting, and Promo & Presence-Building posts.

  • Motivational Posts: These posts provide inspiration and encouragement to followers. They are designed to appeal to everyone and can include anything from quotes to funny memes.
  • Visibility-Boosting Posts: These posts are designed to help businesses get noticed on social media. They can include things like sharing behind-the-scenes content or participating in trending hashtags.
  • Promo & Presence-Building Posts: These posts are aimed at those with an interest in the business. They can include things like sharing information about upcoming events or showcasing products or services.

Balancing the MVP Posts

To maximize engagement, small business owners must find a balance between the three types of MVP posts. While Motivational and Visibility-Boosting posts are designed to appeal to everyone, Promo & Presence-Building posts are aimed at those with a specific interest in the business. By sharing a mix of all three types of posts, businesses can keep their followers engaged and interested in what they have to offer.

Learn more tips and tricks for how to use this strategy specifically for your industry in this episode of "The Get Socially Inclined Podcast". Listen below: 

 

Boosting engagement on social media can be a challenge for small business owners, but with Socially Inclined's MVP posting strategy, it is possible to maximize engagement and build a following. By sharing a balance of Motivational, Visibility-Boosting, and Promo & Presence-Building posts, businesses can keep their followers engaged and interested in what they have to offer.

 

 

Let us be your social MVP. Discover Your Social Plan - a daily posting plan for better engagement, and Socially Suite - a complete social media management system, and see what simple, effective, and affordable marketing solutions can do for your bottom line! 

In stress-free social success,

-Julie & Jess

Two women on a mission to help you clear the chaos and craft your dream business!

 

Need more help? We got you! Here are 5 ways we can start working together today!

👉 Download the FREE Your Social Plan and treat yourself to some done-for-you (DFY) engaging content!  https://www.sociallyinclined.com/free-calendar

👉 Join a community of like-minded women entrepreneurs. Join the women-in-business movement, list your products & services, and get connected with Grit Grind & Grace!

👉 Start your Your Social Plan membership today to get 3 posts scheduled for you every single day! https://www.sociallyinclined.com/your-social-plan

👉 Learn how to write AHHHmazing content that attracts your people and gets them to buy! Become an Academy Member and join us for a PRICELESS weekly Content Class! Learn more here.  

👉 Need step-by-step instruction, how-tos, and tutorials on some of the most important tasks you need to grow your business online? Get access to Take Action Training here https://www.sociallyinclined.com/takeaction

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Julie Herndon & Jessica Hetherington

Two women on a mission to help you clear the chaos and craft your dream business!

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