Marketing Minute Blog

Stay up to date on the latest trends, hacks, and ideas for all things digital marketing!

7 Effective Ways to Market Your Business without Breaking the Bank

7 Effective Ways to Market Your Business without Breaking the Bank

When a business is pinching pennies, the marketing budget is often the first thing to go. For many business owners, it’s more important to continue paying employees and to pay utilities than it is ...

Direct Response Marketing Campaigns That Deliver Results

Direct Response Marketing Campaigns That Deliver Results

There’s no denying that direct response marketing – when done right – is hugely effective. The problem is that It is often attempted in ways that are Ill-conceived and poorly executed. When that ha...

5 Hashtag Mistakes to Avoid When Growing Your Audience on Social Media

5 Hashtag Mistakes to Avoid When Growing Your Audience on Social Media

A hashtag is a label for content in the form of a short, clickable link starting with the pound (#) sign and written as a single word. These labels for topics help social media users find content t...

8 Social Media Myths to Leave Behind in 2021

8 Social Media Myths to Leave Behind in 2021

There’s no question that social media marketing is, and will continue to be, important for local businesses. That said, there are a lot of social media myths that are annoyingly persistent and beli...

10 Marketing Tools We Are Grateful to Have in 2021

10 Marketing Tools We Are Grateful to Have in 2021

It’s a new year and most of us are happy to be leaving 2020 in the rearview mirror. It was a tough year at almost every level and marketing is no exception.

How to Create Content for Your Business That’s Worth Sharing… 101

How to Create Content for Your Business That’s Worth Sharing… 101

We all know that content marketing is the name of the game for businesses large and small. Content is king and all that. But how does a small business create enough good content to reach their mark...

What Will Digital Marketing Look Like in 2021?

What Will Digital Marketing Look Like in 2021?

For small business owners, that last question looms large. With COVID cases spiking across the country and the probability that we’ll be back to only essential businesses opening their doors to the...

Holiday Promotional Ideas to Consider During a Pandemic

Holiday Promotional Ideas to Consider During a Pandemic

The 2020 holiday shopping season promises to be unlike any other. Thanks to the COVID-19 pandemic, unemployment rates are high, and consumers may be reluctant to do their shopping in person.

7 Content Marketing Tactics Every Small Business Should Steal

7 Content Marketing Tactics Every Small Business Should Steal

Ad campaigns are still effective, but the truth is they’re not as effective as content marketing. Bill Gates proclaimed “Content is king” back in 1996 and his words have proven to be remarkably pre...

Getting Back to Basics: Facebook Marketing 101

Getting Back to Basics: Facebook Marketing 101

You’re probably already marketing your business on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you w...

Why SMS Marketing Should Be in Your Mix Right Now

Why SMS Marketing Should Be in Your Mix Right Now

Marketing is always changing and the changes in 2020 have been profound, mostly because of the COVID-19 pandemic. We’ve all had to adjust our work and home lives as a result.

11 Marketing Ideas to Get You Through the Pandemic

11 Marketing Ideas to Get You Through the Pandemic

Have you cut back on marketing due to the COVID-19 pandemic? You’re not alone. A lot of business owners are trying to save money by reducing their spending.