Marketing Minute Blog

Stay up to date on the latest trends, hacks, and ideas for all things digital marketing!

How the COVID-19 Pandemic has Impacted Small Business Marketing

How the COVID-19 Pandemic has Impacted Small Business Marketing

By now, I think it’s safe to say that we’re all sick of talking about the pandemic. Most of us would gladly go back to a simpler time where there were no masks requirements, where businesses and re...

The Best Ways to Encourage Repeat Customers, and Why They're Vital

The Best Ways to Encourage Repeat Customers, and Why They're Vital

The greatest superpower that small business owners have is great service. With incredible service comes repeat customers and referred customers who also become repeat customers! By providing a deli...

Online Ordering: What Every Small Business Owner Should Know

Online Ordering: What Every Small Business Owner Should Know

Serving your customers virtually, in a post-COVID world, has never been more imperative to the survival of small businesses. And with more and more customers seeking contactless and virtual methods...

7 Things Local Businesses Should STOP Doing on Instagram

7 Things Local Businesses Should STOP Doing on Instagram

Instagram is a popular platform for all kinds of businesses, and you’ve probably come across dozens of articles about how to create an effective Instagram strategy.

What the Future Holds for SMS Marketing?

What the Future Holds for SMS Marketing?

Considering all of the different digital marketing options small business owners have these days to promote their business, you might assume that SMS marketing isn’t as effective as it once was jus...

10 Facebook Ad Tips to Boost Your Results

10 Facebook Ad Tips to Boost Your Results

You know that your business has so much to offer. Your products & services are top tier. Your customers love your business. Still, there you are clicking on every search result, hoping to find ...

Getting Google to Fall Back in Love with Your Website

Getting Google to Fall Back in Love with Your Website

One day, your website is at the top of Google’s first page, and with the next update, you’re on the fifth page simply because Google has tweaked its algorithm. So, what can you do to get Google to ...

Let's Talk About Citations and why They are so Important

Let's Talk About Citations and why They are so Important

Small businesses don’t rely on word-of-mouth anymore.  Not like they used to - in the traditional sense anyway.  Whether you are running a hair salon or own a local restaurant in the community, you...

Testimonials, Reviews & Recommendations – What’s the difference?

Testimonials, Reviews & Recommendations – What’s the difference?

Customer testimonials, reviews, and recommendations can all have an impact on your business, either positively or negatively. When brands and companies provide an exceptional experience, reviews, t...

How the latest ioS 14.5 update affects your Facebook Ad Campaigns

How the latest ioS 14.5 update affects your Facebook Ad Campaigns

Surveys show that 83% of people have concerns about how businesses monitor and collect data from mobile devices. People value their privacy and believe in their right to control how companies use p...

7 Types of Content Small Businesses Should Focus on Right Now

7 Types of Content Small Businesses Should Focus on Right Now

A study from Google known as “Zero Moment of Truth” (ZMOT) emphasized how critical it is to have many contact points with a potential customer across multiple channels and locations. ZMOT is the re...

When is it Time for a Website Refresh?

When is it Time for a Website Refresh?

If it’s been a while since you’ve updated your website, it might be a good idea to consider updating the elements on your website like the content, the design, adding new content, or completely ove...